by Lauren S | Mar 12, 2025 | Marketing Automation
In a digital world bursting with buzzwords and quick fixes, it’s easy to fall for marketing myths that promise magic but deliver little more than wasted effort. Our experience has taught us that staying ahead means questioning assumptions and relying on hard data. ...
by Lauren S | Feb 18, 2025 | Senior Living Sales Strategies
At Smart Girl Digital, we are all about sharing smart strategies for smart marketers. In this Guest Feature, we are excited to bring you expert insights from Katharine Ross, who shares top tips for crafting engaging senior living content. Whether you’re looking to...
by Lauren S | Jan 27, 2025 | The Collective
The senior living industry demands a unique blend of empathy, strategic thinking, and resilience. Leaders in this space carry the immense responsibility of not only managing operations but also cultivating environments where residents thrive and employees feel...
by Lauren S | Jan 23, 2025 | Data & Analytics
The senior living industry continues to evolve rapidly, and 2025 is poised to bring new challenges and opportunities for marketing leaders. With shifting demographics, heightened competition, and rising consumer expectations, data-driven decisions are no longer...
by Lauren S | Jan 15, 2025 | The Collective
The senior living industry is facing unprecedented challenges. From staffing shortages and rising costs to changing resident expectations, providers are constantly seeking ways to innovate and improve. But what if the key to thriving in this complex environment lies...
