by Katie H | Nov 15, 2021 | Business
What are your marketing plans for the new year? If you haven’t already, now is the time to hone in on a smart digital marketing strategy for 2022. This past year has brought about several changes to the digital marketing landscape. From fluctuating algorithms to...
by Katie H | Oct 13, 2021 | Business
As a business, finding your brand voice is an essential, but often missed, piece of a smart marketing strategy. Your brand voice is how you present in the content you create, on social media, and while interacting with clients and potential clients online. Not...
by Katie H | Sep 13, 2021 | Business
In every business there comes a turning point where investment in smart marketing is required to reach the next level. Perhaps you’re just starting out and you need a big push in the form of a new marketing strategy to get going. Or maybe you’re well-established but...
by Katie H | Sep 7, 2021 | Business
At Smart Girl, we know the impact that implementing new digital marketing tricks and trends can have on your business. As companies are pivoting now more than ever, the time to seek out new marketing tricks to add to your strategy’s arsenal is now! Allow guest...
by Katie H | Aug 12, 2021 | Business
The role marketing departments play in a company’s growth has changed dramatically over the past couple of decades. It’s all about making decisions based on data. Marketers have unprecedented access to data, and when properly analyzed, that data is a game-changer....